The goal for this project was to create a visual identity for a couples counselling centre and position them as a knowledgable, approachable, comfortable and professional centre. The logo is a strong link between couples while the ‘house’ holds more of a symbolic meaning for a relationship. The colour palette was thoughtfully chosen to stand out from other counselling centres. The colours are comfortable, warm and approachable. The website needed to stand out and give a first online impression. Illustrations were then created to give the brand a truly unique and friendly approach used throughout the website as a common visual element.